Available for work Β· Nigeria & Remote
Social Media Manager & Direct Response Copywriter
Turning content and copy into visibility, engagement, and sales for growth-focused brands.
I am a Social Media Manager and Direct Response Copywriter with hands-on experience growing visibility, engagement, and sales for brands across real estate, automotive, food delivery, cleaning, and e-commerce industries.
I create platform-specific content, manage online communities, and pair it with persuasive copy in ads, emails, and landing pages, so every touchpoint moves people closer to buying.
Using Meta/Instagram analytics, Google Sheets, and rigorous testing, I track what works and refine it. In my first month managing new content for Sommy Properties, I delivered 16,492 views and 1,000+ likes.
At KVSTORE, my copy helped lift sales for key products, recover abandoned carts, and boost ad conversion rates by improving the messageβmarket fit.
This mix of social media and copywriting means I donβt just help brands show up online. I help them show up in the right way, with the right message, to drive measurable business growth.
Luxury property marketing, lead generation, carousels & video
Sales copy, abandoned cart sequences, ad copy & conversion optimisation
Monthly reports, engagement tracking, Meta ads & ROI measurement
Captions, ads, emails, content calendars & community management
Social Media Manager Β· Remote / United Kingdom
Building a food delivery brand's social presence from the ground up ahead of its soft launch, creating daily content and recovering the brand's Instagram account from a serious security incident.
Social Media Manager Β· Remote / Lagos
Full-scope social media and digital presence support for a cleaning services brand β from content production to lead generation to building the brand's website from scratch.
Digital Marketing Officer Β· Remote
Design marketing and brand graphics for a Nigerian business advisory firm, supporting its digital marketing and business development materials.
Brand graphics & digital marketing support for a Nigerian business advisory firm
Social Media Manager Β· Port Harcourt / Remote
Responsible for elevating a luxury real estate brand's digital presence from the ground up β crafting content that captured attention and converted followers into qualified leads.
Social Media Manager Β· Port Harcourt / Remote
Managed end-to-end social media for a fast-moving vehicle dealership β building awareness, capturing buyer interest through DM funnels, and tracking what content formats converted best.
Freelance Β· Meta Ads Β· Remote
One-off freelance engagement managing page content and running a paid Meta ad campaign for a print/retail business.
Copywriter Β· Lagos / Remote
At KVSTORE, I worked as a Direct Response Copywriter and Marketer, crafting high-converting SMS, ads, emails, sales pages, and website copy for e-commerce products.
I focused on increasing conversions, reviving underperforming offers, and improving the overall customer journey with persuasive, data-driven messaging.
A curated selection of copy, content, campaigns, optimizations, and results. Filter by category below.
Comprehensive audit of Sommy Propertiesβ social media accounts, including content, branding, captions, and page setup, followed by a prioritized list of recommendations to improve visibility, engagement, and lead generation.
Content calendar and DM triage system that improved lead generation by 30% through consistent posting and targeted engagement.
Short-form video content for foreign used vehicle showcases across Instagram and Facebook, boosting post reach by 50%.
Structured weekly posting plan covering Instagram, Facebook, LinkedIn, and X β optimised for peak engagement windows.
Comprehensive analytics report tracking reach, engagement, follower growth, and ad ROI for strategic decision-making.
Sales page, ads, and email copy that increased monthly sales of a key product from 200 to 500 units in 30 days through optimized messaging and targeting.
Strategic repositioning and fresh copy for an underperforming product, turning it into a top seller with new hooks, angles, and objection-handling.
High-impact abandoned cart email sequence that re-engaged hesitant buyers, recovered lost revenue, and strengthened post-click follow-up.
Website FAQ and support copy that answered key pre-sale questions, reduced confusion, and freed up the support team to focus on complex issues.
Tested and refined ad copy and landing page messaging to better match audience intent, boosting click-through and conversion rates across campaigns.
Built a food delivery brand's social presence from scratch ahead of soft launch β daily content, weekly reports, and resolving a critical Instagram account suspension and shadow-ban.
End-to-end social media management including 5 weekly branded graphics, B2B lead pipeline across 11 industry verticals, website development, and Google Business Profile setup.
Messaging-focused Meta ad campaign on supplied video assets that generated 159 conversations and reached over 17,000 accounts with a strong 4.16% click-through rate.
More samples coming soon
Bachelor of Science (B.Sc.)
University of Ibadan
2022 β 2026
A foundation in data interpretation, research, and evidence-based decision-making β skills that translate directly into analytics-driven social media management and content strategy.
Looking for a Social Media Manager who delivers measurable results? Let's talk about growing your brand.